Sim specialises in influencer relations and marketing. Sim brings Barley a wealth of experience in end to end influencer consultation and support, from strategy through to briefing and contracts. Sim’s experience has seen her work with celebrity influencers on high profile global campaigns, right through to mirco and nano, engagement focused projects.  

Sim also has a wealth of experience in communications, with over 16 years’ experience in creative PR campaigns, events, digital marketing, online PR and media relations. Over this period Sim has worked across consumer health, beauty, wellbeing, public-sector and pharmaceutical businesses and brands. Previous to this Sim gained a BA Hons in Public Relations.