Slavina Dimitrova

Slavina has more than 16 years of experience at developing, executing and evaluating holistic marketing and communications strategies, plans and campaigns – from testing new markets and launching brands and products, to shifting and enhancing brand positioning, driving organisational growth and impact.

Through in-house, agency and contractor roles, she has worked for more than 40 national and multi-national brands, B2B and B2C, large, medium and small, non-profits and private companies. She has helped organisations like CDP, DKMS (the world’s largest stem cell donor centre), IAM RoadSmart (UK’s largest road safety charity).

In the past 10 years, Slavina has been focussing on digital marketing. She is adept at leading strategy, audits, digital channels and marketing technology utilisation, high-performing teams, digital marketing upskilling, processes and structures that improve efficiency and exceed objectives.

Slavina is a marketing and digital consultant for sustainability and other purpose-driven brands. She works with integrity and passion to help sustainability and other purpose-driven brands boost visibility, income, impact and long-term growth with happy and productive teams. Her work is led by organisational objectives and data, market analysis, customer insight and creativity.