After an undergraduate in Journalism, Swetha started her career as a sports reporter. She has worked with PR and marketing teams of sports tournaments, teams, and academies in India. She has been involved in creating sponsorship plans, marketing plans, writing articles and handling social media for the same.
A lot of experimenting later, Swetha found love in social media marketing. In the past one and a half years, she has been involved in strategising, organising, and deploying campaigns for brands ranging from sports, education to e-commerce.
Her guilty pleasure is planning and organising and when she is not doing it, you’ll find her helping stray dogs find their deserving homes.