Barley Communications has been shortlisted for five CIPR Excellence Awards, recognising the impact of its work across environmental, public sector and behaviour change campaigns.
The shortlist includes:
Public Sector Campaign – Fighting AI cloning scams with National Trading Standards
Environmental Campaign – Deep Decline: communicating the impact of overfishing with Oceana UK
Environmental Campaign – Fight Fly-tipping Fortnight – #RubbishDeal with Keep Britain Tidy
Alongside campaign recognition, Barley has also been shortlisted for long term client care, as well as specialist consultancy of the year, bringing the total to five nominations.
The CIPR Excellence Awards are widely regarded as the benchmark for the profession, celebrating campaigns that deliver measurable impact and build trust with audiences. For us, this year’s shortlist is particularly significant as we mark our tenth anniversary.
While the campaign nominations reflect creativity and results, we’re particularly proud of the recognition for long term client care, which speaks to something deeper. Barley was founded on the principle that effective communications is built over time and we love that our clients view us as an extension of their teams. Long-standing partnerships allow strategies to evolve, messages to sharpen, and stakeholder trust to grow.
Our 2025 client survey shows 100 per cent of clients would recommend Barley, with an average satisfaction score of 4.6 out of 5. Two-thirds of clients rate their experience as excellent, and half have worked with us for more than five years .
This is underpinned by four defining elements.
A clear planning framework ensures communications are always aligned to organisational priorities. Barley’s IMPACT model connects activity to outcomes, keeping delivery focused and measurable.
Team stability provides continuity. Clients work with consistent senior teams who understand their organisations in depth, strengthening both strategic advice and day-to-day delivery.
A flexible model allows support to scale. A core team is complemented by specialist expertise, ensuring the right resource is in place as needs evolve.
Values alignment shapes every partnership. Barley works with organisations where there is shared purpose, building relationships based on trust and mutual understanding.
More on Barley’s approach can be found here.
As Barley enters its second decade, the shortlist recognises both the impact of its campaigns and the strength of the relationships behind them.
Winners will be announced later this year.